Image, Style and Confidence

How to look and feel great about yourself, without spending a fortune in the process!

  • Image, Style and Confidence

    Women’s Guide to Dressing for Business Meetings & Presentations

    If you are currently, working from home, and do most of your business by phone or online, you can get away with wearing what you like a lot of the time.  After all, how would anyone know whether you are wearing your best suit or your favourite pyjamas, whilst speaking with them on the phone? Unless, of course, you are having a visual, online meeting such as one on Zoom, for example!

    Now that Covid Lockdown restrictions are easing, there will probably be times, when you’re meeting with clients, potential business partners, sponsors or even attending a job interview so you will need to consider your clothes carefully.

    Does appearance really matter?

    Several studies have shown that appearance is as important as knowledge or skills when it comes to getting the job,the business or the faith of your client.

    To quote journalist, Laura Sinberg:  “Although job-related skills and experience rank high in importance in whether or not you land the position, during the initial hiring process they have less power than most of us think. That’s because the first thing we notice about someone is their appearance, and more specifically, the way they are dressed.”

    So if, as the saying goes, first impressions are lasting impressions, let’s get it right first time as there may not be a next time!

    Consider your client or company

    If you are meeting somebody in one of the more conservative businesses, such as banking or law, then more traditional business wear would be appropriate. This might be a smart fitted black or navy jacket with matching skirt or trousers, a simple blouse, toning shoes and smart bag or briefcase. 

    In a less formal environment, such as advertising, PR or media, something trendier, but still smart, would go down well. Think about the same jacket over a dress, with contrasting bag and shoes and perhaps some subtle jewellery. 

    In some businesses, such as creative ones, even jeans would be considered acceptable but if in doubt, it is always best to err on the side of caution by sticking to smart clothes in subtle colours.

    Think about colour psychology

    Certain colours have particular effects on the way people perceive you.  Be aware of the messages you are sending out when you wear them! 

    Black

    This is the colour most associated with authority and power and is a safe “corporate” colour that goes down well in most interviews or meetings, particularly in the most formal environments. Black from head to toe can look a little severe so break it up with contrasting or toning accessories. 

    White

    Again, this is a smart, traditional and safe colour for business meetings, but be careful as it stains easily and obviously.  Imagine trying to concentrate on what someone is trying to say when you can’t help but focus on the black mark on their collar!       

    Red

    Considered an extreme colour, red symbolises confidence, passion, sexiness, assertion and confrontation, so is probably best only worn in small amounts in the form of accessories. 

    Brown

    Although it is seen as a solid, reliable colour, brown commands less authority than black or navy, in a business environment. 

    Blue

    Navy is considered as “corporate” as black, whilst many surveys show that  lighter shades of blue symbolise loyalty and trustworthiness, making it one of the best colours to wear for an interview or business meeting. 

    Keep accessories simple and subtle

    As with stains on clothing, it is difficult for the people you are talking with to concentrate on what you have to say or offer if they are focusing on your chunky diamante necklace!  You can’t go wrong if you choose subtle, conservative jewellery, classic handbags and shoes with heels you can walk around in, all day.  Needless to say, you should avoid “bling” at all times.  The exception to this would be if you were promoting your jewellery and accessory business or if you were trying to get work with a company that sells this type of jewellery!

    Dress modestly

    Showing your cleavage, midriff or too much leg will send out the wrong messages in a business environment and may prevent you from being taken seriously.  Save looking sexy for another time and place. You can still look feminine and attractive but you must aim to do this in an elegant and classy way. 

    Here are some ways you can achieve this:

    • Moderate heels  in fashionable but ladylike styles
    • Fitted jackets that emphasise the waist
    • Stylish blouses, shaped to fit and emphasise your feminine shape without showing your cleavage and preferably, without frills and flounces
    • Figure skimming, rather than skin tight, dresses with no fussy details
    • Black or natural hosiery (no patterns) or if in summer and in one of the less formal businesses, bare legs with a not-too-short dress may be appropriate
    • Classic, feminine watches – and always wear a watch in a business meeting as it conveys punctuality
    • Always be well groomed. Wear some make-up as it looks like you’ve made an effort but keep it subtle and natural.  Save your dark red lips for a night out!
    • Keep nails manicured (no chipped nail polish!) and hair should be neat, not overly styled and not covering too much of the face.

    What message do you want to send out?

    As the first thing we notice about people is the way they present themselves, you must consider: 

    • How you want to be perceived as a person, employee or colleague?
    • What service or product you are selling or promoting?

    Use the information you now have to ensure you dress in a way that conveys your personal message in the right way.     

    Obviously, you will want to show how your product, service and/or experience can benefit them as clients, partners or employers. This will be much easier if you have already gained their attention for the right reasons i.e. because you look the part!

    Yes, Looking good is only half the picture but it’s a great place to start!

    For some more great tips on business success, check out this book by Lizzie Edwards : Look like the leader you are

  • Image, Style and Confidence

    How to Find the Best Hairstyle to Showcase Your Beautiful Face

    I was SO excited to get back to my hairdresser, David Masters, again, now that Lockdown has relaxed a bit- I bet you are too!

    If you are thinking of trying a new hairstyle, check out these tips for finding the best ones for your face shape

    Your hairstyle is an important part of your overall image. By getting your hair cut and styled to suit your face, you will get the look that is the most flattering for you. You might be surprised at how very different you can look with the right hairstyle. Finding the hairstyle to suit your face is often challenging. You have to balance the current trends with what will look best on you. But how do you know what will make you look your best?

    This advice will help you discover which hairstyle is right for your face and how to choose a style that will enhance your looks and give you the absolute best look for you.

    Figure Out Your Face Shape

    In order to find the right hairstyle for your face, you first want to determine your face shape.  Here is a brief guide, with some examples of celebrities, who have each of these shapes:

    Oval: This type of face is oval-shaped so it’s equal in size on top and bottom. This is the easiest to style, due to it’s balanced proportions. Most hairstyles suit this face shape

    Heart: Wider at the temples and narrower at the chin.

    Round: This face type is similar to the oval, but shorter.

    Triangle: The opposite of the heart, this type of face is usually wide at the chin with a narrow forehead.

    Square: A strong jaw and squared-off features are typical of this type

    Long Oval or Rectangle: A longer version of the Oval or the Square, (if the jaw line is less rounded) this face shape has a higher forehead and longer chin

    Go Long to Slim the Face

    For round faces, the worst thing you can do is to get a chin length cut. That will just draw attention to the roundness of the face. To make your face look longer and slimmer, keep hair long, at least shoulder length. While some layering at the bottom can work, it is usually best to keep layers out of the face and below the jaw line. Longer styles also look great on an oval-shaped face but are not so good if you have a long face shape, unless you combine it with a fringe

    Use a Fringe to Hide Flaws

    A fringe can camouflage a large forehead, or wrinkles! They can also be used to soften a face. They usually look best when they are not too full, so stick to just a light coverage. Fringes go well with heart-shaped faces to minimize the width of the forehead, and are also ideal for softening a square or long face. Avoid using them with a round face shape, since this will cut off length and make the face look even shorter.

    Layers Create Softness

    When you have straight lines in your face, such as those with a square, Triangle or rectangular face, some well-placed layers can really help soften your face and create a more feminine look. Be careful of having too many layers, since this can actually start to look frizzy and unkempt, but a handful of wisps looks great.

    Short Cuts or Short Bobs add Width to the Jaw

    Obviously, if you have already have a naturally wide chin, as in a square or triangle shaped face, you won´t want to opt for a bob or any other chin-length cut. However, for heart-shaped faces, this is the ideal hairstyle to balance out the wider forehead. Short hair or bobs can also be used successfully with a rectangular or long oval, to shorten the face, particularly if combined with a layered cut, to add texture and softness to the face.

    Add Some Curl For Extra Body

    Not everyone is blessed with full hair and when you have a triangular or a long, slim face, a little extra volume can really help. Going with a soft curl can help add some volume to the hair and balance out these face types.

    Now that you have a fairly good idea of what your face shape is, and which hairstyles compliment it, you can take a look at a variety of hairstyles from magazines, the Internet or hairstylists’ style books and decide which is the right one for your face and to your personal taste. Choosing the best hairstyle for you will result in a great look that enhances your natural beauty and makes you feel your best everyday!

    Here are 10 of the top hairstyle trends for 2020:

    https://youtu.be/6GxCwZZi36I
  • Image, Style and Confidence

    What sort of shopper are you?

    Have you ever stopped and thought about your shopping habits? Did you know that most women wear only 20% of what is in their wardrobe?

    What sort of shopper are you?

    Sure, you think about the fashion statement you’re making, but have you thought about how or even why you shop?

    Your style isn’t simply defined by your personality; it can be defined by your attitude, outlook, and strategy, when it comes to shopping

    As you pull into the mall parking lot, do you feel dread or excitement?

    Are you a label addict, do you simply shop for utility or sheer pleasure?

    Do you need to have every must-have trend shown in the magazines or are you more discerning about what suits you?

    How much money do you spend on fashion?

    Every single thought you have about shopping, shapes your spending habits Knowledge is power and discovering what kind of shopper you are can help you in getting smart about your lifestyle and fashion choices.

    Take this quick quiz now, to uncover what type of shopper are:

    Click here to start

    https://style-and-substance-coaching.myprivatestylist.com/what-sort-of-shopper-are-you/

  • Image, Style and Confidence

    Men’s Guide to Creating a Capsule Wardrobe

    Everyone should have a Capsule wardrobe that consists of basic, essential items, in neutral colours that can be worn with other items of clothing, or accessories, to create a variety of looks.

    Choose neutral colours

    Black/grey, white/off-white, beige/dark brown, Navy or denim ( choose those that best suit your individual colouring)  can be mix and matched with other colours or prints and  to create dozens of different outfits.

    Look for timeless pieces 

    These could last for several seasons; there is something to be said for the jeans/shirt/blazer combo that is appropriate for most occasions these days. If you look for styles, but always look good, regardless of the latest trend, you are on to a winner! These include single breasted jackets or suits, flat fronted, straight or slim cut trousers, shirts, sweaters, t-shirts and jeans.  

    These are items of clothing that could hold their own in any decade, not for being at the height of fashion, but for their simplicity and quiet class.

    Plan your entire wardrobe for versatility and around your lifestyle. Have two or three pairs of jeans or casual trousers, a couple jackets, suits and tops, appropriate to your work and casual needs. Choose just two or three classic colours that all complement each other and you´ll be able to mix and match your entire wardrobe, creating dozens of different outfits.  Opt for mostly solid colours rather than prints and you´ll have more combinations available to you.

    Throw in a scarf or two and range of different belts and masculine accessories and you can have even more looks, all with just a few select items.

    Below is a guide to the basics of a versatile man’s wardrobe.  Obviously, your capsule wardrobe should reflect your personality and lifestyle and your individual needs will depend on this e.g. if work necessitates classic business wear, your requirements will be very different to those of say, a personal trainer in a gym. 

    The aim is to build up your basic capsule wardrobe, then supplement this with the trends of the season. It is wise to pay more for the capsule wardrobe essentials, that will last from season to season, possibly year to year, and less on the trends which you may be fashionable for only a short time.

    Choosing Casual and Smart Trousers

    Finding the right fit:

    When choosing casual trousers, the trouser leg should cover the top of your shoes so that socks are not visible but they should not be so long that they drag on the ground.  The same is true for more formal trousers and ideally the hems of these will be slightly angled to allow the front to sit just on the shoes whilst the back just touches the top of the shoe’s heel.

    The waist of any pair of trousers should fit comfortably -you should be able to fit two fingers in the waistband.  They should fit above the hipbone but below the navel.  Very low slung waistbands should be avoided as should very high waistbands should be, especially if you have a larger tummy.

    The distance between the top button of the trousers and the bottom of the crotch is known as the rise. Whilst most men will like a little bit of room down there, it also important not to have too long a rise as it will look like the trousers are too big.  The seat of a pair of trousers, or the bottom area should fit snugly but not too tightly as this will make your bottom look bigger and will be quite uncomfortable, as you can imagine!

    The truth about pleats:

    Many men wear pleated trousers because they believe that they disguise any weight carried around the tummy area.  The real truth is that they do the exact opposite!  They actually draw attention to the area and add excess bulk and material.  The more effective solution for the larger tummy is to create smoother lines and detract attention by wearing flat-fronted styles that are not too tight around the waist.

    Choosing Jeans

    Buying jeans can seem like a minefield with all the styles and washes to choose from!  It is always best to ask the advice of a salesperson in a dedicated jean store or department as they know the different styles available, where to find them in the shop, and which ones are likely to suit you.

    There are five basic styles available:

    • Boot cut – slim lines and a slight flare at the bottom. Believe it or not they make be making a comeback, according to GQ Magazine: “Sure, you’ve probably been told to shy away from boot-cut jeans, but if you’re after a 1970s-style fit à la Brad Pitt and Leonardo DiCaprio in Once Upon A Time In… Hollywood, then reconsider. With a slimmer thigh and a sharp outward taper at the bottom, pair with a Western-style boot for a real menswear moment.” What do you think guys??
    • Easy fit – more generous in the seat, thigh and leg and tend to taper slightly at the bottom. Good if you don’t feel comfortable in more fitted styles
    • Straight leg – don’t have any flare and are a leaner cut than easy fit. This style is good for most body shapes as long as they are not too tight or too loose.        
    • Slim Fit – a very nice, flattering style for most men of slim/medium/athletic build   – not too baggy and not to tight                          
    • Skinny – best left to teenagers and ‘twenty somethings’ who can look great in them.  Probably not a good look for older men –except, perhaps,  rock star types who can carry them of with the right personality, confidence and attitude!

    A dark wash looks smarter for evenings or more dressy occasions. A slightly distressed look can look more stylish than a flat colour but keep very distressed, ripped or light washes, for more casual occasions.

    A really good buy would be a pair that best fits and flatters your body shape. They should be comfortable and go with many items in your wardrobe.  Lower waisted or medium rise will be most flattering on most body types.

    Remember- if in doubt, always ask for the opinion of the shop assistant and/or your honest shopping buddy!

    Chinos

    These can be flat fronted or pleated and are extremely versatile as they bridge the gap between very casual or formal. They can be worn with say, with polo shirt for more casual occasions or teamed with a shirt and contrasting jacket for a more a dressy look, when jeans may be inappropriate.

    Dress Trousers

    For occasions where you need to be even smarter, it’s good idea to have a couple of pairs of dress trousers. As with Chinos, they can be pleated or flat fronted. Remember that pleats should stay closed – if they pull, it means the trousers are too tight. Lightweight wool or cotton mixes can be worn for smart summer occasions while a thicker, heavier, wool or wool mix, is ideal for winter wear. They are best worn with classic shoes e.g. black oxford lace-ups, and a simple slim belt and a dressier shirt.

    Always wear black shoes with charcoal grey or black trousers and black, navy or brown shoes with beige or taupe trousers plus belt to match shoes, of course.

    Shorts

    Most men look best in Bermuda style- knee length or just above. 

    Styles can be plain or cargo and in a variety of colours and fabrics, including denim.  The same rules apply as for trousers i.e. avoid pleats or cargo styles if you want to appear slimmer.

    Choosing shirts and sweaters:

    Casual or T-shirts

    A man’s casual shirt and can be long or short sleeved. They come in plain, checked, striped or prints to suit your personal style and personality.  Choose the cut to suit your shape – if you are slim, a fitted style looks great and if you are carrying a bit of extra weight, a tapered style would suit. Very baggy shirts are flattering on nobody- they will only make you look bigger and shapeless!

    T-shirts can be casual or smarter e.g. polo shirts

    Casual shirts & T-shirts look great with jeans, chinos, cargos or shorts.

    Oxford Shirt

    Ben Sherman Oxford Shirt

    These are slightly more formal shirts but less so than dress shirts. They may bridge the gap when you need something a bit dressier but not too formal.  They are classic in style, with tiny buttons on the collar and are made of heavyweight cotton so they tend to last longer than dress shirts. They look good worn with jeans or chinos, perhaps with a jacket or blazer, for a smart casual look.

    Dress/Business Shirts

    Tommy Hilfiger Men’s Business Shirt
    Siliteenon Men’s Formal Dress Shirt

    These shirts are more tailored for use with suits, you will obviously need more of these if you need to  wear suits for work but it is a good idea for most men to have at least two or three – one white, one coloured and one striped so that you will be prepared for any occasion.

    When shopping for dress shirts, pay even closer attention to sizing. It is advisable to seek help from a sales assistant as they should be experts in this field.  Shirt cuffs should preferably french, worn with cuff links and should fall about ¼ of an inch below your suit sleeve and you should be able to fit two fingers (no more or less) inside the fastened collar.

    As dress shirts tend to be made of finer fabric, they are more likely to shrink slightly after a few washes, so it may be better to go slightly larger than smaller. The sales person should be able to advise you on this.

    Sweaters

    These can be crew neck (round), V neck or polo (roll neck) and in plain colours. They are must haves for the cooler seasons. Crew and V-necks can be teamed with shirts or t-shirts, for infinite variety. Polo or roll necks are best avoided if you are carrying extra weight or if you have a short neck.  A lightweight cardigan is a great alternative to the sweater.  Remember, all of these should be fitted (not tight) rather than loose, to be flattering on all body shapes.

    Blazers/Sports Jackets

    Jack & Jones Blazer

    Smart, blazer style, jackets that do not have matching trousers are traditionally known at sports jackets.  These are casual, but smart, jackets that can be worn with shirts, sweaters and even t-shirts. They come in a variety of colours and materials. They can turn jeans from scruffy to chic in an instant and nicely bridge the gap between very casual and business or formal. Most men would benefit from having at least one or two of these in their wardrobe

    Casual Jackets

    These can be in a variety of fabrics including wool, wool-mix, denim, suede and leather and styles can include short, bomber, hip length or ¾, overcoat, style. Choose a style that suits your individual body shape and colouring.  One or two of these are great for casual day wear, where anything more formal would make you feel overdressed.

    Coats

    For men, these tend to be overcoat style (crombie), single or double breasted or trenchcoat style for wet weather wear.  Keep colours muted or traditional –taupe, beige, charcoal, Navy or black.

    Suits and Ties

    Hugo Boss Slim line Suit

    The three traditional cuts of suit are –

    • The British cut
    • The Italian cut
    • The American cut

    This video by Antonio Centeno of Real Men Real Style sums up the difference perfectly. You can then decide which style is right for you!

    It is vitally important that the suit fits you well and most shops offer a tailoring service – the shop assistant will measure and pin the garment as required.  If this service is not available, it is better to go slightly larger than smaller then take it to a good tailor who will alter it for you to ensure a perfect fit.

    How to Choose a Tie

    Like any accessory, ties can make or break an outfit. You can use them to add a splash of colour, that suits you, or to express your personality (Not through novelty ties- we’re talking stylish and subtle here!)  Though there are thousands of varieties available, it’s a good idea to keep it simple.  

    Ties are available in a variety of fabrics but silk ties are a very good choice.  When choosing designs, remember that vertical lines will make you appear taller whilst horizontal lines will make you appear wider.  If you are wearing it with a patterned or striped shirt, the tie design should be bolder and should pick out some more subdued colours from the shirt e.g. you could wear a blue and white striped shirt with a plain blue tie and cuff links or a patterned tie where the blue features strongly. Narrower ties are more flattering on smaller men and slightly wider ties are more suited to men with a larger chest width.

    You don’t have to pay a fortune for good quality ties. All the tie sets in the slideshow above are from Amazon– many are silk and some sets come with matching pocket squares and/or cufflinks

    *It’s a good idea when buying tailored clothes, to ask the shop assistant to measure you and to record the measurements for you.  Below is a men’s measurement minder so you never forget!*

    Accessories

    Men’s accessories include shoes, watches, belts, cuff-links, wallets, scarves, sunglasses, prescription eyewear and even types of jewellery!

    Men’s accessories

    Shoes:

    Luckily for men, shoe choices are relatively limited and are less susceptible to the whims of fashion.  This means that a good quality pair of shoes could last for several years.

    Here are some examples of styles that are widely available:

    The Oxford Lace-up

    This style can serve as the perfect complement to most suits and is a must-have for  the stylish wardrobe.

    The Brogue

    This is one of the most classic styles. It is similar to the Oxford Lace-up but has tiny holes punched into the leather, forming a pattern

    The Loafer

    This classic Italian style can be worn with jeans, trousers or suits (without the tie) to achieve a cool yet sophisticated look.  The only thing to avoid is a low vamp ( the vamp refers to how far the loafer comes up the foot). A vamp that is too low, reveals too much of the sock and can ruin an, otherwise, good look!

    The Chelsea Boot

    These are a classic design that can go with everything! They offer an alternative to the average dressy shoe and can bring personality and sexiness to a look.  They aren’t as bulky as a walking or military style boot and are much smarter.  The side gore (a small, stretchy, elastic panel) lets the boot fit comfortable without the need for laces.

    The Driving Moccasin

    These are a great style for all day comfort and because of their simple design, can go with almost everything (with the exception of formal suits). You can find them in a variety of colours so you can be a conservative, or adventurous, as you like!

    Trainers

    These don’t have to be reserved for sports –there are many smarter and funkier styles to choose from for casual street wear.  I’s also fashionable to wear trainers with dressier clothes right now. They can add subtle colour and express personality.  Just make sure they aren’t too outrageous or ugly!  Leather trainers are a great option and in darker colours, can provide dressier look without being too formal.

    Shoe Shopping tips

    • When trying on shoes, wear the right type of sock –don’t try on dressy shoes with a thick white sports sock, for instance!
    • Always try them on, don’t be tempted to buy them just because they are your size, as all feet are different, and some shoe styles more comfortable than others.
    • If you find a pair of classic shoes that you love, fit like a dream, and that go with lots of your outfits, consider buying 2 pairs, if you can afford to.                        

    Jewellery

    For men, jewellery should be kept to a minimum unless you really want to look like Ali G or Mr. T!  A man’s wedding band or signet ring is nice and subtle.  If it suits your style, then maybe you could try a simple and stylish necklace, braclet or “surf” beads with a t-shirt or funky shirt.

    Where earrings and men are concerned, remember that both earrings and some tattoos can create different associations,  for different people. Whilst you may see them as cool or sexy, others may not agree.  If you are comfortable with that,  still want to go ahead and wear them and are confident enough to carry them off, then the choice is, ultimately, yours!

    Watches

    One of the most important accessories is a stylish wrist watch.  Whilst a quality watch is a great investment, will last years, and will be noticed (particularly by other men!) it is possible to buy inexpensive watches that look great.  It is advisable to own two different watches – one for smarter outfits and occasions and the other for casual weekend or sports wear.  Classic styles have leather straps, sporty watches-metal linked straps and casual, fun. watches may have fabric, rubber or plastic straps. 

    Scale needs to be considered too. Keep things in proportion – wider wrists suit larger watches whilst smaller watch faces help a tiny wrist look bigger.

    Belts

    Belts are a must have for every man – belt loops just don’t look right without one!  The great thing about belts is that they rarely become out-dated. As with all your clothes, spend most on the best quality classic styles, in different widths and shades, to suit a variety of loop sizes and outfits. Generally, more slender belts are good with smarter trousers and wider, chunkier belts, are great with jeans, cords and more casual outfits.

    Ideally speaking, a man’s belt should complement their shoes. Although you needn’t stick rigidly to fashion rules, bear in mind that a brown belt wouldn’t look great with black shoes and vise versa!

    Cuff Links

    Even if do not regularly wear suits, many fabulous shirts now have French cuffs and in order to wear them, you will need to have some cuff-links.  You do not have to spend a fortune on them! They should match, or compliment, your tie or echo the colour of a pattern in your shirt. It’s worth investing in a few pairs of cuff-links, in a variety of colours, to suit your taste.

    Sunglasses and Prescription Eyewear

    Prada Sport Sunglasses

    Men’s glasses should be kept simple and be in colours that suit your skin tone e.g. black or silver for cool skin tones and brown or gold for warm skin tones. As with watches, think about scale and proportion- larger frames for wide or rounder faces and smaller ones for narrow, smaller faces.

    Always ask yourself the following questions when buying glasses-

    • Do they fit your face?
    • Are they flattering?
    • Are they too bit/small?
    • Do they work with your colouring?
    • Do they suit your personality?
    • Will they go with most of the colours in my wardrobe?

    If in doubt, ask the sales assistant or your trusted shopping buddy for an opinion.

    Wallets

     

    Unless “man bags” take off in a big way, it’s a good idea to choose wallets that are as slim and sleek as possible as a bulky wallet can ruin your look, if stuffed in the pocket of your jeans or trousers!

    General rules for shopping success

    • Make a list of what you need and stick to it, unless you spot something that fits all your criteria.
    • Only choose to buy trends that suit your colouring, body shape, personality, lifestyle and budget. What’s the point of wasting money on an expensive, made-to-measure suit if would only wear once?
    • Remember the 70/30 rule i.e. your wardrobe should contain 30% trends and 70% timeless items to be cost effective.
    • Make sure that what you buy goes with at least 3 other items in your wardrobe.
    • Spend more on timeless classics and less on something that you may only wear for one season.
    • Only buy items in colours outside your own palette if they are not worn near your face e.g. trousers or a jacket with one of your best colour shirts
    • Consider cost per wear – will the number of times you are likely to wear the item offset the cost?
    • If you find style basics that suits you e.g.  sweaters, business shirts,  t-shirts,  or jeans, it may be a worth buying several in different colours.
    • Don’t forget that accessories such as shoes, cuff links, ties, scarves and watches, can totally transform an outfit and effectively double. or treble, the number of outfits in your wardrobe. when combined in different ways!
    • If you are not confident about making choices on your own, take an honest (stylish) friend with you!

    Choose items from some or all of the above categories to suit your, lifestyle, personality, colouring, body shape and budget.  If you stick to the “Capsule Wardrobe” ideal i.e. invest in classic essentials, in co-ordinating colours first, then add trends to update and re-fresh your look as required, you will have a versatile, timeless wardrobe that will make it easy to achieve effortless style, without breaking the bank!

    For summer vacation capsule wardrobe ideas, check out my post: Want some great packing tips for, stress free, holidays?

  • Image, Style and Confidence

    How to be your own Personal Stylist with, this award winning, on-line Style Programme

    I love this programme – it’s something I’m proud to have been involved with for several years now.

    It really is an ideal solution, right now, if you would love to get your wardrobe sorted during Lockdown!

    Meet the lovely founder, Ann Reinten:

    After over twenty five years of working as an internationally recognized image consultant and managing Image Innovators, My Private Stylist founder Ann Reinten realized that many women were not able to access personal styling advice either because of their location or the fees involved in hiring a professional image consultant or stylist.

    As an insider, Ann also knew that only experienced image consultants were sufficiently educated and skilled to accurately assess a client and teach her how to understand and shop for her body shape and improve her appearance and confidence.

    Ann grasped the opportunity and passionately poured her years of experience into My Private Stylist

    Would you love you have a Personal Stylist but are not sure you can afford one?
    Would  you like to be in control of your wardrobe?
    Would you like to know how to choose the perfect clothes for you?
    Would you like to learn how to be your own Personal Stylist?

    Then this on-line programme could be the answer-   
    It teaches ordinary people all they need to know about how to create the perfect wardrobe for themselves. 
    It will teach  you all the essentials that Personal Stylists, in training, learn so in effect, you can become your own Personal Stylist! 


    Style is not about beauty, age, size, wealth or fashion.  It’s about knowing and respecting yourself for who you are and having the confidence to discover and project your unique style in a consistent and confident manner   


    Now you can have an ON-LINE  Personal Styling programme created especially for you! 

    Perfect for women between 18 and 80!

    My Private Stylist covers:

    • Figure Analysis – A figure assessment has been made according to your measurements and/or observations. This creates an accurate picture of your body shape which allows the program to generate a platform of information from which the design elements of garments and accessories can be assessed for you.
    • Style Selection – Based on your figure analysis your portfolio will give you comprehensive and specific style recommendations that will enhance every aspect of your physical appearance. Shopping and co-ordination will be made easier, your wardrobe will fill with things that make you look and feel great, and compliments will begin to flow.

    If you lose or gain weight

    If your weight changes in the first twelve months resulting in a observable change to your hip, waist or bust area, you can update your program without cost. You are able to do this twice in the first twelve months. After this time, there is a modest fee.

    Access to the Style Clinic

    The Style Clinic provides great tips on dressing for your style personality, colouring and body shape plus how to accessorize and build your confidence

    My Private Stylist

    My Private Stylist is an award winning web-based version of the highly successful “Your Personal Style Solutions” programme that has been used exclusively by Image Consultants. From the comfort of your own home, this program allows you to plug in your body details and it then creates for you, a specific style blueprint for you to follow 
    Check out how the programme works HERE

    Great Style is not about having heaps of money

    Amazingly, you can have all of this for just £59!

    Cindy Forbes

    Check out MyPrivate Stylist  now-

    You’ll be glad you did!

  • Image, Style and Confidence

    Dressing for Your Body Shape- Women

    When defining and updating your image and style, several factors need to be considered such as your Lifestyle, Personality, Colouring, Dress Size, Height, Budget and, probably most importantly, your Body Shape.

    You if get everything else right but you are not wearing the right clothes for your body shape, the whole effect will be ruined.  Get this right, however, and you will look and feel fantastic – just be prepared for all the compliments you are sure to receive!

    Aims:

    • To balance proportions
    • To draw attention to good features
    • To play down less positive features
    • To improve body confidence
    • To define and develop your unique style
    • To boost self confidence, raise self esteem and help you look and feel your best

    Focus Your Assets

    No matter how many flaws you have, or think you have, you also have assets. The best way to look great is to downplay your perceived flaws and accentuate your assets. For example, if you have great legs, but are a little heavy in the hips, opt for a flared skirt, in a darker colour, to minimize your hips and still show off your nice legs. Likewise, if you have a good chest and a not so great stomach, a lower neckline, empire line dress, will flatter your shape and distract from your little bulge. Find ways to draw attention to the parts you love and you’ll find that you look. and feel, great about yourself.

    Now, let’s look at –

    THE FIVE BASIC FEMALE BODY SHAPES

    Here’s how to determine your own..

    The Hourglass:

    You know you are an Hourglass if:

    • You have a clearly defined waist and bust
    • Your shoulders are about the same width as hips
    • You wear almost the same size on your top and bottom
    • You are generally quite well balanced!
    • You tend to gain weight fairly evenly
    • Your waist is 7 to 12 inches smaller than your bust and hips

    Look for clothes that…

    • Make the most of your feminine curves
    • Keep the figure balanced

    Avoid..

    • Very baggy clothes as they seem to add extra pounds
    • Skirts that are too full as they bring imbalance – unless you can even out the top half!
    • Masculine or “boxy” styles with no shape

    The Triangle:

    You know you are a Triangle if:

    • Your shoulders are narrower than your hips
    • You take a larger size on your bottom half than your top
    • You much fuller hips, bottom and thighs with a smaller top half
    • You have a defined waist (at least 7 inches smaller than your hips)
    • Tend to gain weight on tummy, hips and thighs

    Look for clothes that…

    • Draw attention upwards to balance out the larger bottom half
    • Minimise the bottom half (darker colours are better)

    Avoid…

    • Clothes that add bulk to the larger bottom half
    • High-waisted trousers or skirts, as they make the bottom look double the size!

    The Inverted Triangle:

    You know you are an Inverted triangle if:

    • You have broader shoulders than her hips
    • You have little definition between your  waist and hips
    • You have a much smaller bottom half than top half!
    • Your body can quite angular without very obvious curves
    • Your bust is usually much larger than your hips
    • You tend to gain weight, particularly, on tummy and upper arms

    Look for clothes that..

    • Draw the eye down, away from the heavier top half e.g. wearing lighter colours on your bottom half
    • Minimise the top half by adding balance to the bottom half e.g. flared dresses

    Avoid..

    • Clothes that add width to your top half e.g. Double breasted jackets or polo neck jumpers
    • Very low waisted jeans or trousers

    The Rectangle:

    You know you are a rectangle if:

    • Your bust, waist and hips are of a similar measurement
    • You have a straighter shoulder line
    • You have quite a straight rib cage and a flat bottom
    • You have very little waist definition
    • You have a smallish bust
    • You put on weight fairly evenly

    Look for clothes that…

    • Create the illusion of curves
    • Give a softer edge to your shape

    Avoid…

    • Clothes that are “boxy” or masculine in style
    • Clothes that accentuate the straight lines of your body

    The Round Figure:

    This could be a plus size version of any of the above.

    You know you have a rounded body shape if:

    • You have a generous bust and waist
    • You tend to put on weight around the tummy and upper body
    • You have rounded shoulders and shapely legs
    • You used to take a smaller dress size but have since gained a substantial amount of weight
    • You are a size 16 + if you were an Inverted Triangle or Rectangle before gaining weight or an 18+ if you were an Hourglass or Triangle before gaining weight

    Look for clothes that…

    • Enhance and define the waist
    • Will add height and elongate the figure

    Avoid…

    • Clothes that add width and unnecessary bulk
    • Cropped trousers
    • High-neck tops or polo-necks as these make the bust area look massive!
    • Pleated, or gathered, skirts

    In this video, you can see how these rules apply. We will look at the right and the wrong clothes for each body shape, using real women as models:

    Thanks for reading my post- I hope you found it useful. Please feel free to comment below.

    You can contact me via the Contact Us or purchase one of my services on the Store page of this blog if you have any questions or check out my website to find out more about my services: https://www.styleandsubstancecoaching.co.uk/Image-and-Style.html

  • Image, Style and Confidence

    What’s Your Style Personality?

    Personal Style – it’s what turns heads and gets you noticed. From the sensual librarian look (which has men checking out more than books), to eclectic, artsy girl-next-door attire, how you dress tells people who you really are.

    So, what are you?

    Classic, Elegant, Natural, Dramatic, Feminine, Sexy or Creative?

    There are 7 main style expression types of which almost everyone falls into a mix between two types with one being dominant and these pairing result in several possible classifications. In fact, even a third type can be present!

    There are dozens of different professional, active, sensual and creative styles which stand alone or blend with others that create your unique look. In this quiz there are 50 Style Expression Categories.

    Take our Quiz to discover your unique style and how to shop for your look.

    It’s fast, it’s fun, and best of all, you’ll learn how to:

    • Recognize the positives and pitfalls of your style
    • Discover the psychological impression of your appearance
    • Learn what celebrities and designers share your style

    Click here to start

  • Image, Style and Confidence

    Wearing Colour with Confidence

    Every season designers introduce new colours in their clothing lines.  It is easy to be tempted to try some new colours for the new season. Don’t do it unless these are right for you, because the truth is, not all colours look good on everyone! Camel is an “in” colour this year and I can only wear it on the bottom half of my body i.e. NOT near my face as it makes me look ill! When I was studying colour seasons, my tutor said ” If you want a day off work, wear camel!”

    With every item you choose for  your wardrobe, be sure the colour will be right for your skin type and hair colour so that you will always look your best.

    Here a a few tips to help to discover which colours really suit you:

    Seek professional help

    The best way to be sure what colours are right  for you (and to be confident every time you get dressed)  is to have your colours professionally assessed by a certified colour consultant or  image professional. They will help you discover your colour season and give you a colour palette that you can take shopping with you to match against new pieces that you may be considering adding to your wardrobe.

    The Colour Seasons:

    You can find out about all my Personal Styling services here

    In the meantime, here are a few tips and tricks to use when choosing your clothing colours:

    Dispel Myths 

    There are some myths that just need to be tossed out the window. A good example is the common assumption that redheads should stay away from anything pink or red. The truth is that, depending on the strength of the red in the hair,  it is quite possible for these people to wear clothing with red in them as long it’s the right shade of red i.e. those with more orange or autumnal tones.  Take a another look at any “colour myths” that you have heard and dare to buck them if you feel that you really feel good in them.  A good guide is to take note of the times you are told how great you look whilst wearing them!  

    Take time to Test 

    Take a selection of clothes or fabrics in various colours both warm and cool, light and dark, and stand in front of the mirror in a well-lit room, with natural light and hold each one up.  Place it around half your face, chin and one side, to get an accurate idea. You’ll find that some colours tend to make you look pale or yellowish or otherwise not as nice.  These are the colours you should NOT be using in your wardrobe. The colours that make your cheeks glow, eyes sparkle and that go with your hair are the ones that should definitely be included. Ask one or two honest friends to help you out if you’re not sure. 

    Note Your Skin Tone 

    Everyone has an underlying skin tone. Some people have red or pink undertones, while others have yellow or blue.  This will have a major bearing on what colours look good on you.   Often, if you pinch the skin on the back of your hand, the underlying colour will be revealed for a few seconds.  In general, people with blue or rosy undertones look best in winter colours like brown, white, navy blue and pastel colours.  Pink or blue undertones with pale skin goes best with cool summer tones like lavender, pink, blue, etc. Those with golden undertones do well with warm autumn colours; earth tones, beiges and olives are all a good fit for this skin type. People who look good with spring colours like peach, bright blues and reds tend to have skin with light golden undertones. There are occasions where people wear clothes that aren’t in their “colour season” i.e. they can be a Clear Winter who also looks good in some of the Clear Spring colours.  For example, you could be a Clear or Cool Winter. If you are a Clear Winter, you will look good in some Spring Colours. If you are a Cool Winter, you can wear some Summer colours. The photo above, shows some celebrity examples of how the colour seasons can blend

    Use Buffer Colours 

    When you have a colour that you like, but it does not particularly go with your skin tone, you can use a buffer colour. Let’s say you see a lovely black shirt that you like,but it washes you out and makes you look pale. Try picking one with a collar or add a scarf in a colour that does look good on you to buffer the black from your skin. This can work with two pieces of clothing, as well. Put the colour you love (that does not look good on you) on the bottom and a shirt or jumper that flatters you on top . . . the shirt acts as a buffer between your skin and the unflattering colour. Check out the photos below to see how to wear camel or beige, if it doesn’t suit you:

    Finally –

    Knowing which colours look best on you is only the beginning. Now you need to make sure that your wardrobe is made up of these colours. Go through your wardrobe and sell,  give away or donate everything that is in a colour that does not work for you and replace them with the correct colours.  You’ll be amazed at how much more flattering your outfits will be  – and how many more compliments you will receive!

    Check out my website to find out more about my services: Style and Substance Coaching